Renegade Coffee
Renegade Coffee Shop & Bakery is a small family-owned coffee shop that was looking to tap into a more modern yet masculine and edgy type of branding. They wanted to use bold coloring that created calm and a sense of ease upon entry and consumption of their homemade and organic items.
Service
Brand & Identity
Client
Renegade
Role
Creative Direction
Renegade Coffee Shop & Bakery brings boldness and authenticity to life with its modern, masculine, and edgy brand identity. The branding is designed to reflect both strength and warmth, inviting customers into a space that is refined yet approachable. The use of rich colors, clean typography, and deliberate textures creates a sense of calm and ease, aligning perfectly with the family-owned shop's commitment to homemade, organic products. The overall look speaks to the rebellious spirit of "renegades," while still fostering a feeling of comfort and connection through every sip and bite.
Dark Roast
A sleek white bag with minimal design emphasizes the purity of the rich, chocolatey dark roast.
Classic Roast
The black bag’s bold design mirrors the strong, well-rounded flavor of the classic roast.
Carrying Cases & Cups
Gold-accented cups and carriers, with clean lines and textured patterns, offer a luxurious, on-the-go brand experience.
